At the beginning of the previous academic year, the institution announced it would drop football at the conclusion of the season. The announcement

 

At the beginning of the previous academic year, the institution announced it would drop football at the conclusion of the season. The announcement created public relations issues with alumni, current athletes, and the local community. Donations to the athletic department have dropped 35% in the past year. At the same time, women’s volleyball advanced to post-season play for the first time in the program’s history, winning the conference championship and earning an automatic berth in the NCAA Tournament. The men’s soccer team, coming off its best season in five years, has landed two superstar recruits who turned down NCAA Division I scholarships in order to attend Strops University.

You have been hired to create a marketing plan focusing on the broad success of athletics at Strops University, with a specific focus on reversing the decline in donations to the athletic program. The university seeks to build support for all of its student athletes. A key component of the marketing plan will be a sports information packet that highlights the accomplishments of each team. Based on the information provided, select two teams—one recently successful, and one recently struggling—and create a comprehensive sports information plan to distribute to alumni and fans at games. Your plan should include areas such as academic success, community service, etc. in addition to winning percentage in an effort to increase support of, and donations to the programs.

Share This Post

Email
WhatsApp
Facebook
Twitter
LinkedIn
Pinterest
Reddit

Order a Similar Paper and get 15% Discount on your First Order

Related Questions

I need help with my video presentation. Required Resource:A Collaborative and Supplemental Model to Enhance Early Language and Reading Skills

I need help with my video presentation.  Required Resource: A Collaborative and Supplemental Model to Enhance Early Language and Reading Skills Required Read “A Collaborative and Supplemental Model to Enhance Early Language and Reading Skills,” by Nguyen et al., from  Reading. … Read More School–Family Partnerships for Culturally Sustaining Texts Required

  Topic: After conducting independent research, respond to the following questions: What if the Internet in your company/organization went down for a

  Topic: After conducting independent research, respond to the following questions: What if the Internet in your company/organization went down for a day. 1. How would this impact the company/organization?  2. What issues might arise from having no Internet?  3. What plans have been established to compensate for having no internet access?  

  Create a Storyboard using  Power PointTracing  the main process of language development, create/develop a story using  at least two or more

  Create a Storyboard using  Power Point Tracing  the main process of language development, create/develop a story using  at least two or more characters/ persons to illustrate your  understanding of language development. Ex: Storyboard illustrating a  mother, father or caregiver over time interacting with and nurturing  their child throughout this

Use the attached Excel spreadsheet below. You will notice there are two tabs at the bottom of the spreadsheet. Please provide brief responses to the

Use the attached Excel spreadsheet below. You will notice there are two tabs at the bottom of the spreadsheet. Please provide brief responses to the questions on the first tab (i.e., “Research Purpose”).  On the second tab (i.e., “Literature Map”), locate a minimum of 10 peer-reviewed articles and use the spreadsheet to document information relevant